Made in Italy Glamour

VISION
Paola Deri was born from the desire to make women feel beautiful—women who work every day to turn their dreams into reality.
The brand, strictly Made in Italy, is produced and distributed by Easy Style, a company founded and led by Paola Deri, designer of the eponymous brand. The company is based in Peccioli, a charming village in the Tuscan countryside, a special place where the tradition of craftsmanship has always been strong, allowing many women to stand out in the fashion world with determination and great passion.
Paola Deri style is created by a woman, for women—those who juggle work, family, and personal aspirations, seeking a style that makes them feel good about themselves in every moment of the day and every occasion.

MISSION
Making women feel beautiful has been my dream since I was a little girl, and I’m proud to have made it come true. Because every time a woman feels radiant wearing one of my creations, that little girl inside me smiles—proud of having sparked an emotion.
We women love to express ourselves through the clothes we wear: they’re like a second skin, an extension of our personality, telling the world who we are and what we stand for.
That’s why I design clothes—to gift that special feeling you get when you put on something that makes you feel truly unique and extraordinary.
Paola Deri, designer